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Data & AI culture
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Data and AI news
Turning AI Promise into Business Value
Generative AI is evolving fast—but how do businesses move from hype to real impact? This ebook from Orange Business explores how organizations can turn AI potential into measurable value at scale. Unlock the real-world lessons behind AI at scale Featuring in-depth case studies from Banque Populaire – Caisse d’Épargne (BPCE) Group, Pierre Fabre, and the…
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Data and AI news
Your Route to AI Success
Discover how to stay ahead of the competition and leverage artificial intelligence (AI) for business growth with our comprehensive guide, “Your Route to AI Success”. Authored by experts at Orange Business, this Ebook provides practical insights and actionable strategies for deploying AI effectively in your organization. What’s Inside? What you will learn from this ebook
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Data & AI culture
5 Critical Foundations for Implementing Generative AI at Scale
Thinking about Generative AI for your business? Before rushing in, make sure you’re not building on sand. In this article, we’ll show you how to lay the groundwork for success—by aligning AI with your strategic goals, unlocking the right data, establishing strong governance, and fostering a culture ready to collaborate with AI agents. You’ll also…
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Data & AI culture
How to Simplify ESG Compliance with Automated ESG Reporting Software
As sustainability regulations continue to evolve, organizations face mounting pressure to comply with the European Sustainability Reporting Standards (ESRS) and other international frameworks. To address these complex requirements efficiently, many are adopting automated ESG reporting solutions to streamline disclosures, align sustainability initiatives with strategic objectives, and ensure regulatory compliance. In this article, you’ll learn how platforms such as Jedox enable effective ESG…
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Data & AI culture
Self-Service Analytics: The pitfall of poor input and blind interpretation
Self-service analytics (SSA) allows selected employees to build dashboards, generate reports, and even ask AI questions without relying on a central BI team. It sounds like the perfect setup: faster insights, more autonomy, and less pressure on data departments. But when users are not trained to handle this freedom, things can go wrong. Poorly framed…
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Data & AI culture
The hidden risks of Self-Service Analytics without governance
Self-service analytics has made data more accessible than ever. Employees can now build reports, create dashboards, and generate insights on their own, without depending on central BI teams. But without clear governance, that freedom comes with risk. Uncontrolled data access, inconsistent reporting and unreliable insights can lead to bad decisions and even compliance issues. What…
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Data & AI culture
Why AI won’t replace your Data and BI Analyst – and why that is a good thing
With self-service BI and AI tools, more employees than ever have direct access to data and insights. They can build dashboards, generate reports, and ask AI for answers. So… does that mean analysts are becoming obsolete? Absolutely not. In fact, in today’s data-driven world, skilled analysts are more essential than ever. They ensure data is…
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Data & AI culture
How AI is transforming Self-Service Analytics and BI (and what you need to get right first)
More and more companies are empowering employees to build their own dashboards and reports. IT manages the data, while users can work directly with tools like Power BI to explore datasets quickly and flexibly. Self-service analytics (SSA) gives users direct access to insights, eliminating the wait for data analysts. Now, with AI in the mix,…
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Data & AI culture
ESG & CSRD Compliance: How Companies Can Navigate New Corporate Transparency Standards
The European Sustainability Reporting Standards (ESRS) are setting new benchmarks for corporate transparency and ESG. Released by the European Financial Reporting Advisory Group (EFRAG) on June 9, 2023, ESRS Set 1 establishes sustainability reporting requirements under the Corporate Sustainability Reporting Directive (CSRD). These standards ensure that companies disclose environmental, social, and governance (ESG) data in a consistent and meaningful way, helping investors, policymakers, and stakeholders…
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Data & AI culture
Generative AI: Not a Sprint but a Marathon – Guiding Principles for AI Success
Generative AI (Gen AI) has become a transformative force in business, with the potential to fundamentally reshape how we work. It offers tools to accelerate or automate tasks, improve delivery quality, and foster innovation and creativity. Unlike traditional AI techniques, Gen AI, powered by large foundational models, is a versatile technology capable of addressing a…
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Data Trends
#AI: 7 hot topics for 2025
The 7 IA hot topics of this 9th edition are the solutions for the performing company. What are specifically the trends and topics to track in 2025? Here our videos to find out the answers with images. Discover the new edition of the 7 IA Hot Topics of the Year! The program: AI agentic… let’s…
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Data and AI news
Generative AI is not a sprint… but a Marathon
Discover in this webinar how to not only sprint off the starting blocks but also conquer the long-distance race to AI success! Ready, Set, Innovate! Discover how Generative AI is revolutionizing businesses by shifting from quick wins to long-term transformative strategies. Hosted by Pierrick Reglioni (Data & AI Expert), with expert insights from Jérémy El Aissaoui…
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Data & AI culture
How to increase data maturity in International Organizations
Data maturity is becoming increasingly crucial for International Organizations seeking to maximize their impact. In this webinar, we will introduce the concept of data maturity and why it’s vital for International Organizations. We’ll also provide a sneak peek into the key takeaways from this webinar.
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Data Governance
Exploring the Benefits of Data Catalogs for International Organizations
If you missed our recent webinar, “Exploring the Benefits of Data Catalogs for International Organizations” you’re in luck! The replay is now available, offering you a second chance to know how a data catalog can significantly improve how your organization manages and utilizes its data leading to better outcomes and more efficient operations. What you will…
Data Marketing
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Customer Experience
How AI Is Transforming Customer Experience: Key Strategies for 2025
AI is redefining customer experience (CX) by enabling hyper-personalized interactions, intelligent automation, and predictive engagement. In 2025, businesses must navigate new challenges—like data privacy, AI governance, and workforce upskilling—to stay ahead. This article explores the key market shifts, regional variations, and actionable strategies to help companies harness AI for smarter, more human-centric CX. The AI impact on CX strategy…
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Digital transformation
Creating frictionless Customer Experiences with a curated CX ecosystem
Discover how CX leaders can simplify technology choices to create seamless, compliant ecosystems, enhancing customer interactions effectively. What you’ll learn Discover how to build a curated, high-performing CX ecosystem in a complex MarTech landscape of 11,000+ solutions.
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Customer Experience
CX Orchestration: How Human Operations and Platform Optimization Drive Operational Excellence
A Customer-Centric View From a customer’s perspective, seamless interactions are not just a convenience—they are an expectation. Whether they’re engaging with customer support, making a purchase, or navigating a service, their expectations are clear: they want it to be smooth, efficient, and relevant to their specific needs. Meeting these expectations requires businesses to rethink how they…
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Customer Experience
The Future of Banking: How Digital Transformation Enhances Customer Experience
In retail banking, customer experience isn’t just important—it’s the competitive edge. Banks are no longer differentiated by their products alone; success now depends on delivering seamless, digital-first experiences that drive customer loyalty. Modern customers expect more than just secure transactions—they demand fast, intuitive, and hyper-personalized interactions across every touchpoint, whether online, via mobile apps, or…
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Customer Experience
5 Proven Strategies for CX Excellence in Banking
In today’s retail banking environment, excellent customer experience (CX) is no longer optional—it’s a competitive necessity. A 2023 PwC survey found that 86% of customers are willing to pay more for a better banking experience, yet many banks struggle to keep up with evolving expectations. Meanwhile, fintech disruptors and digital-first businesses continue to reshape the…
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Digital transformation
CX in retail banking: digital transformation as a continuous driver of customer experience practices
Retail banking is at a turning point. Today, customers expect personalized, seamless, and consistent interactions across all channels—whether digital or in-person. At the same time, banks are navigating complex challenges: rapidly changing technologies, growing regulatory demands, and competition from digital-first disruptors. What you’ll learn Why read this ebook? If you’re responsible for enhancing customer experience, driving innovation,…
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Data Marketing
Adobe’s Suite: revolutionizing customer engagement and driving business growth
In today’s competitive business landscape, companies must find innovative ways to leverage data and understand their customers better. Adobe’s suite—comprising the Real-Time Customer Data Platform (CDP), Journey Optimizer, and Customer Journey Analytics—provides powerful tools to enhance customer engagement and drive growth. This article explores how these Adobe applications transform customer experiences, based on the Forrester…
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Data Marketing
Customer Data Platform 2024: 5 Trends to Keep in Mind!
In the ever-evolving landscape of customer data management, Customer Data Platforms (CDPs) are poised to experience significant shifts and advancements in 2024. As businesses continue to prioritize data-driven strategies and customer-centric approaches, staying ahead of the curve is essential. Here are five trends to watch for in the world of Customer Data Platform. Estimated reading time: 3…
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Customer Experience
Transforming Customer Journey Management
The cost to businesses due to disrupted contact centre experiences has reached an unprecedented level. Customers encounter inconsistent interactions, messages, and assistance depending on the communication channels they choose to use. In addition, employees grapple with disjointed data and the challenge of keeping tabs on transitions between voice, chat, email, IVR, bots, websites, mobile apps,…
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Digital transformation
Customer Data Platform: Setting the strategic foundations for Customer 360° and personalization at scale
Unleash the true potential of your marketing efforts and deliver exceptional customer experiences with the help of a Customer Data Platform (CDP). Seamlessly integrating data from all channels, a CDP ensures consistent and personalized interactions with your customers at every touchpoint. Key benefits of implementing a Customer Data Platform This ebook contains following sections: Take your…
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Customer Experience
Can you be customer-centric without full visibility of the customer journey?
The challenges facing businesses today in understanding and optimizing customer journeys are significant. With so many channels and touchpoints, it’s easy for blind spots to emerge, leading to lost opportunities, frustrated customers, and lost revenue. This is why customer journey analytics is crucial for companies as it allows them to gain a holistic view of…
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Customer Experience
Why is UX design so important for your digital products?
The interest of companies in UX Design is growing and becoming necessary for companies. The aim is to constantly improve the relationship between man and machine through interaction. Why is UX Design is so important when we implement a new digital product? Our UX Design Expert, Jérémy Goldyn in our podcast will shed light on…
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Business Marketing
Marketing automation: How to perform successful campaigns?
More and more businesses are using Marketing automation in their strategies. By automating repetitive marketing processes, it helps to create a personalized offer for the user by delivering content on time. Overall, it helps to engage with both prospects & customers in a smart & efficient way. But where to start with Marketing automation? How…
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Business Marketing
Digital marketing: from consent management to zero-party data
How to differentiate yourself from your competitors? The issue is now more critical than ever. In a previous blog article, we talked about Responsive Customer Experience, a new marketing paradigm that should help brands stand out amongst competitors. Nowadays, brands have no choice but to go the extra mile: they must know how to customise,…
Data protection
View all content-
Technological solutions
How to Optimize AWS Cloud with the Well-Architected Framework
As organizations spend more time in the cloud, they begin to understand how their cloud usage seemingly evolves endlessly over time. How can you continuously work on security, reliability, and efficiency in your cloud infrastructure while remaining cost-effective? A general answer to this question is the Well-Architected Framework, often abbreviated as WAF. Well-Architected Framework When…
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Data security
Security Governance: How to Manage It Effectively on Google Cloud Platform
Security and authentication questions are crucial for any platform — Google Cloud Platform is no exception. How can you manage security governance well and access Google resources from external environments such as GitLab via CI/CD, without having to handle long-term credentials? We answer these questions in this article… JSON Key Generation Is Not Enough The…
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Data & AI culture
Understanding Splunk: A Powerful Tool for Data Analysis and Security
In this blog, we’ll provide a clear introduction to Splunk: What it is, how it works, its most common use cases, and why it’s so popular. By keeping things straightforward, our aim is to offer value to both technical and non-technical readers. What is Splunk? This question has been asked many times and it’s impressive…
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Technological solutions
Sovereign Cloud: how the geopolitical situation leads to an increased need for data sovereignty
Data sovereignty and compliance have had a major impact on IT decisions, and organisations need an adaptable data infrastructure to meet new privacy laws. Understanding data sovereignty is essential for strategic IT planning. That’s why we’ve written an ebook explaining the concept of “Sovereign Cloud” and what it means within the EU. This is what…
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Technological solutions
Creating a sustainable cloud strategy for the future
The cloud helps you innovate, but there are many pitfalls. Thinking about how to use and evolve cloud solutions in a secure and responsible manner is complex and requires a plan. Cloud Strategy for the future
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Data security
Green IT: a key benefit for the environment & your data security
Green IT is becoming a key issue for companies. Business processes digitization is leading to an increase in the volume of data bringing the environmental impact on the picture, which is mainly generated through the energy consumption of data centers or data management. Taking this concern into account by companies can also become a serious…
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GDPR
Data Protection and Law Enforcement Directive
The Law Enforcement Directive (LED) is a piece of EU legislation. It deals with the processing of personal data by data controllers for ‘law enforcement purposes’. In our monthly podcast we will deep dive into the subject of Data Protection and strive to share more insights & explanations on the Law Enforcement Directive with Juraj…
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Business Marketing
Digital marketing: from consent management to zero-party data
How to differentiate yourself from your competitors? The issue is now more critical than ever. In a previous blog article, we talked about Responsive Customer Experience, a new marketing paradigm that should help brands stand out amongst competitors. Nowadays, brands have no choice but to go the extra mile: they must know how to customise,…
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GDPR
The GDPR and right to be forgotten: why do business have everything to gain?
The General Data Protection Regulation (GDPR) significantly increases the rights of individuals over their data. As from 25 May 2018, the effective date of the Regulation, any person living in the European Union whose personal information is held by an organisation may invoke the various articles of chapter 3 of the Regulation, such as article…
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GDPR
BCBS 239, GDPR: why must banks focus on data governance?
The banking sector is currently passing through a period of transition due to new regulations. Today, new technologies are playing a key role in helping the industry to address the main problems that face it in achieving compliance with this mass of legislation. A sign of the times: these technologies have been nicknamed “Regtech” The…
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GDPR
The basics of data mapping in the age of the GDPR
Now organisations are preparing for the entry into force of the GDPR (General Data Protection Regulation) in 2018, the first stage for many of them will be to acquire an overview of their whole information chain.
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GDPR
GDPR : what obligations for data controllers?
After our article GDPR: what new rights for your personal information?, we go further into what the general regulation brings to data protection. As well as extending the rights of people whose personal data is processed, the General Data Protection Regulation puts a wide range of obligations onto the bodies that process the data. To…
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GDPR
GDPR: what new rights for your personal information?
The GDPR strengthens and clarifies the rights of physical persons whose personal information is processed, and the obligations of entities that handle the processing of such data.
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GDPR
GDPR: 1 minute to understand and take action
The GDPR (General Data Protection Regulation) is an hot topic for 2017. Here is a video to find out the answers with images. Watch here!
Data Science / AI
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Data & AI culture
5 Critical Foundations for Implementing Generative AI at Scale
Thinking about Generative AI for your business? Before rushing in, make sure you’re not building on sand. In this article, we’ll show you how to lay the groundwork for success—by aligning AI with your strategic goals, unlocking the right data, establishing strong governance, and fostering a culture ready to collaborate with AI agents. You’ll also…
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Data and AI news
Generative AI is not a sprint… but a Marathon
Discover in this webinar how to not only sprint off the starting blocks but also conquer the long-distance race to AI success! Ready, Set, Innovate! Discover how Generative AI is revolutionizing businesses by shifting from quick wins to long-term transformative strategies. Hosted by Pierrick Reglioni (Data & AI Expert), with expert insights from Jérémy El Aissaoui…
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Integrating AI and Data Science
Green AI: Responsible artificial intelligence is also frugal
When it comes to Artificial Intelligence, it’s not only about improving performance at any costs. Its benefits along its adoption requires AI to be responsible by also including an environmental side. Taking environmental issues into account is no longer an option. The IPCC’s April 2022 report is clear. It is also, pun unintended, one of…
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Integrating AI and Data Science
AI Industrialization: the key steps to a MLOps approach
The industrialization of artificial intelligence – one of the 7 hot data topics for 2022 requires the implementation of MLOps. This approach includes some necessary steps, including a common platform and a feature store. To learn more about this approach, we offer you a how-to-guide for an iterative, but unavoidable transformation. After years, which were…
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Data and AI news
#Data / #AI: our experts analyze the trends for 2022
In 2022, data and AI are more than ever a key priority for companies. For the sixth consecutive year, Orange Business is presenting the key trends in Data and AI topics for businesses. Discover more in this webinar available in replay (and in English for the first time!) Our experts will comment and give you…
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Data and AI news
Artificial Intelligence to better protect us in times of pandemics
Artificial Intelligence & Machine Learning technology are playing a key role in better understanding pandemics. More specifically, AI can support decision makers in taking the right actions to handle a pandemic. We discussed with Dr. Pieter Libin, Professor at the AI lab of the Vrije Universiteit Brussel, how Artificial Intelligence, and more precisely, Reinforcement Learning,…
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Integrating AI and Data Science
Data Science applied to Vertical Farming: the future of sustainable farming
By 2050, there will be over 6.5 billion people living in urban spaces according to a United Nations report, making it a real future challenge to feed them all. Vertical farming is becoming a critical component of agriculture’s future. This concept aims to optimize plant growth and soilless farming techniques using as little space and…
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Integrating AI and Data Science
Data Ethics/AI Ethics: the 2 faces of a responsible future
Artificial Intelligence is at the heart of all attentions and concerns right now. Did you know that the real difficulty with Artificial Intelligence is not the algorithms, nor the design of the models but it is above all the Data! And yet, Data is increasingly distrusted today. How to solve that and produce trusted &…
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Integrating AI and Data Science
Artificial Intelligence: Stay in control of your future!
If there is one topic that really ignites passion and fuels all ideas and discussions in the world of new technologies, it’s Artificial Intelligence. What are the opportunities for enterprises? How to launch AI projects? What are the best practices, benefits, and risks? You will find all the answers in this white paper, available and…
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Integrating AI and Data Science
Statistics versus Machine Learning: should they really be opposed?
This “seemingly” old debate deserves to be revisited with fresh perspective. Data Science (such as Big Data) is a constantly evolving field with nowadays proven applications namely in the fields of customer knowledge and marketing… Statistics and machine learning in the era of Data Science and customer knowledge Even though the field of application is fairly recent, the basic methods used in Data…
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Integrating AI and Data Science
The 5 key Data Science practices
In the wake of Big Data, many companies embarked on the Data Science journey, the field having established itself as the inescapable route towards Big Data transformation into knowledge and actions. Discover in this blog article the 5 key practices to observe in order to ensure project success. 1. Methodology Data Science methodology is essentially agile and iterative. It derives from inductive reasoning, which…
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Understanding AI and Data Science
Can a whole Data Science project be done using R or Python?
For several years now, many Data Scientists have found themselves turning to “language” command line tools, such as R and Python, to deal with Big Data. But can you really undertake a whole Data Science project solely armed with these two technologies? The evolution of Data Science tools Looking back on the evolution of what is known today as Data science, (which,…
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Integrating AI and Data Science
The key to Data Science success is the CRISP methodology
The CRISP methodology (originally known as CRISP-DM), first developed by IBM in the 60s for data mining projects, remains, today, the only truly efficient process used for Data Science projects… CRISP methodology: User guide The CRISP methodology includes 6 steps that range from business understanding to deployment and implementation. 1. Business understanding The first step involves acquiring a good understanding of the business elements and issues that Data Science aims to improve or solve. 2. Data…
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Understanding AI and Data Science
Does Auto-Machine Learning (AutoML) really exists?
Automated machine learning (AutoML) has existed since 1990, it was considered as a silent revolution in the Artificial Intelligence (AI) field. When we analyze the term AutoML, we see that it refers to two words, Automated and Machine Learning. Machine Learning with its different types of learning Supervised (Labeled data) Unsupervised (Unlabeled data) Semi-supervised (A…
Digitalization
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Digital transformation
What if every Customer Experience was perfectly orchestrated?
In this webinar you’ll learn how organizations could seamlessly align human and digital interactions to craft truly personalized customer journeys. This session delves into leveraging data, AI, and customer insights to create frictionless, impactful experiences. Learn from our experts as they share practical approaches to customer experience orchestration and discuss the latest trends shaping the…
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Digital transformation
Creating frictionless Customer Experiences with a curated CX ecosystem
Discover how CX leaders can simplify technology choices to create seamless, compliant ecosystems, enhancing customer interactions effectively. What you’ll learn Discover how to build a curated, high-performing CX ecosystem in a complex MarTech landscape of 11,000+ solutions.
-
Digital transformation
CX in retail banking: digital transformation as a continuous driver of customer experience practices
Retail banking is at a turning point. Today, customers expect personalized, seamless, and consistent interactions across all channels—whether digital or in-person. At the same time, banks are navigating complex challenges: rapidly changing technologies, growing regulatory demands, and competition from digital-first disruptors. What you’ll learn Why read this ebook? If you’re responsible for enhancing customer experience, driving innovation,…
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Digital transformation
Customer Data Platform: Setting the strategic foundations for Customer 360° and personalization at scale
Unleash the true potential of your marketing efforts and deliver exceptional customer experiences with the help of a Customer Data Platform (CDP). Seamlessly integrating data from all channels, a CDP ensures consistent and personalized interactions with your customers at every touchpoint. Key benefits of implementing a Customer Data Platform This ebook contains following sections: Take your…
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Customer Experience
Can you be customer-centric without full visibility of the customer journey?
The challenges facing businesses today in understanding and optimizing customer journeys are significant. With so many channels and touchpoints, it’s easy for blind spots to emerge, leading to lost opportunities, frustrated customers, and lost revenue. This is why customer journey analytics is crucial for companies as it allows them to gain a holistic view of…
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Data Strategy
How Lausanne Tourisme unleashes the power of data
How to offer a better experience to your visitors based on your data? At a time when data is at the heart of our activities, it is crucial to know how to properly organise and structure your data strategy in line with your business strategy. What are the final objectives? What data should be valued?…
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Customer Experience
Why is UX design so important for your digital products?
The interest of companies in UX Design is growing and becoming necessary for companies. The aim is to constantly improve the relationship between man and machine through interaction. Why is UX Design is so important when we implement a new digital product? Our UX Design Expert, Jérémy Goldyn in our podcast will shed light on…
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Customer Experience
Customer Experience: a new digital marketing paradigm
Customer Experience has been at the forefront of marketing agencies’ and departments’ discourse for a number of years…and more importantly, a key enabler for the transformation of customer paths and companies’/administrative bodies’ internal processes and organisation. When it comes to business, digital transformation’s reach can be so deep that it warrants the modification of business…
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Customer Experience
The 10 golden rules of Total Experience
During the past pandemic, customers all over the world had not much alternatives but to shop online. It is a habit that people will maintain also once life returned to normal. The COVID crisis demonstrated a split in companies and the way they managed this run to digital. We can distinguish already 2 types of…
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Innovation
How Low-Code Application Platforms bring value to your business?
In a recent study, Gartner estimates that 65% of all applications development will be low code by 2024. Why Low Code Application Platform (LCAP) is revolutionizing digital transformation for companies? We discuss with our experts how this solution enable companies to deliver quicker with simplicity & agility. Our Orange Business Expert Podcast strives to answer…
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Digital transformation
Businesses should continue their digital transformation journey despite these times of crisis
The introduction to our previous article, “Customer Experience: high quality performance starts with data collection”, quickly established that the current crisis and lockdown had caused remote collaboration and e-commerce projects to gather momentum everywhere. A statement that still holds true, especially with the new lockdown. The situation will persist and in spite of challenges, it…
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Premium
Digital transformation
Replay | Mission: Insight-Driven company, but how?
With the current exceptional period, the digitalization and e-commerce penetration are exploded these past months. More than ever businesses needs to react and their decision-making process depends a lot from data. But how can you transform your enterprise into a more insight-driven company? We share some key information with you in this pre-recorded webinar. More…
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Customer Experience
How Chatbots can improve your Customer Engagement
Customer support automation supported by AI driven knowledge management and NLP technologies is definitely making the difference for companies today. Whether for internal or external purpose, the advantages offered from Chatbots are huge regarding customer & product support. Discover more how Chatbots are revolutionizing the customer experience. Our Orange Business Expert Podcast strive to answer…
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Digital transformation
xRM, or the art of managing all business relationships through Data and Digital technology
CRM, or the art of managing customer relationships, is a concept that is familiar to all – but what if this art could be generally applied to all of a company’s assets? We will explain in detail in this article why xRM, which has become a strategic brick for vendors, is being increasingly implemented in…
Technologies
View all content-
Technological solutions
How to Optimize AWS Cloud with the Well-Architected Framework
As organizations spend more time in the cloud, they begin to understand how their cloud usage seemingly evolves endlessly over time. How can you continuously work on security, reliability, and efficiency in your cloud infrastructure while remaining cost-effective? A general answer to this question is the Well-Architected Framework, often abbreviated as WAF. Well-Architected Framework When…
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Data Governance
Exploring the Benefits of Data Catalogs for International Organizations
If you missed our recent webinar, “Exploring the Benefits of Data Catalogs for International Organizations” you’re in luck! The replay is now available, offering you a second chance to know how a data catalog can significantly improve how your organization manages and utilizes its data leading to better outcomes and more efficient operations. What you will…
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Data & AI culture
Understanding Splunk: A Powerful Tool for Data Analysis and Security
In this blog, we’ll provide a clear introduction to Splunk: What it is, how it works, its most common use cases, and why it’s so popular. By keeping things straightforward, our aim is to offer value to both technical and non-technical readers. What is Splunk? This question has been asked many times and it’s impressive…
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Data Marketing
Adobe’s Suite: revolutionizing customer engagement and driving business growth
In today’s competitive business landscape, companies must find innovative ways to leverage data and understand their customers better. Adobe’s suite—comprising the Real-Time Customer Data Platform (CDP), Journey Optimizer, and Customer Journey Analytics—provides powerful tools to enhance customer engagement and drive growth. This article explores how these Adobe applications transform customer experiences, based on the Forrester…
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Technological solutions
Sovereign Cloud: how the geopolitical situation leads to an increased need for data sovereignty
Data sovereignty and compliance have had a major impact on IT decisions, and organisations need an adaptable data infrastructure to meet new privacy laws. Understanding data sovereignty is essential for strategic IT planning. That’s why we’ve written an ebook explaining the concept of “Sovereign Cloud” and what it means within the EU. This is what…
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Data & AI culture
How to choose an entity type in Semarchy?
You just implemented Semarchy as Master Data Management and you are faced with one of the first questions a developer has to ask: what entity type should I choose for each of my data objects? Should I choose a basic entity, an ID matched or a fuzzy matched? And what impact might this have on…
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Technological solutions
Creating a sustainable cloud strategy for the future
The cloud helps you innovate, but there are many pitfalls. Thinking about how to use and evolve cloud solutions in a secure and responsible manner is complex and requires a plan. Cloud Strategy for the future
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Customer Experience
Can you be customer-centric without full visibility of the customer journey?
The challenges facing businesses today in understanding and optimizing customer journeys are significant. With so many channels and touchpoints, it’s easy for blind spots to emerge, leading to lost opportunities, frustrated customers, and lost revenue. This is why customer journey analytics is crucial for companies as it allows them to gain a holistic view of…
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Data tutorials, tools and languages
Spark Structured Streaming: performance testing
Spark is an open source distributed computing framework that is more efficient than Hadoop, supports three main languages (Scala, Java and Python) and has rapidly carved out a significant niche in Big Data projects thanks to its ability to process high volumes of data in batch and streaming mode. Its 2.0 version introduced us to…
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Data tutorials, tools and languages
Spark Structured Streaming: from data transformation to unit testing
Spark is an open-source distributed computing framework that is more efficient than Hadoop, supports three main languages (Scala, Java and Python). It has rapidly carved out a significant niche in Big Data projects thanks to its ability to process high volumes of data in batch and streaming mode. Its 2.0 version introduced us to a…
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Data tutorials, tools and languages
Spark Structured Streaming: from data management to processing maintenance
Spark is an open source distributed computing framework that is more efficient than Hadoop, supports three main languages (Scala, Java and Python) and has rapidly carved out a significant niche in Big Data projects thanks to its ability to process high volumes of data in batch and streaming mode. Its 2.0 version introduced us to…
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Data Strategy
Golden rules for businesses when moving to the Cloud
We already know why Cloud Data Platform are a new Eldorado for enterprises. Cloud Technology is accelerating companies in their digital transformation journey by offering an infinite scalability, a centered and shared data and an easy infrastructure maintenance for businesses. But let’s take a look a little bit deeper and ask ourselves what are the…
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Data Visualization
Color in Dashboarding: a Love-Hate relationship
When it’s time to add some colors in your dashboards, it can easily get complicated to make the good choice for an understandable result by all. Colors have a strong impact on your dashboard, they have a meaning and need to be used wisely for an effective result. In this on-demand webinar, Jean-Philippe Favre, Data…
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Data Visualization
How to create efficient data storytelling dashboards?
Designing dashboards today seems a very simple task, thanks to modern BI tools. However designing efficient dashboards that are useful and that people want to use is not the same story. A good dashboard must follow specific rules that our Data Artists experts explained in this webinar available in replay. How to tell Data-Stories in…
Webinars
View all content-
Digital transformation
What if every Customer Experience was perfectly orchestrated?
In this webinar you’ll learn how organizations could seamlessly align human and digital interactions to craft truly personalized customer journeys. This session delves into leveraging data, AI, and customer insights to create frictionless, impactful experiences. Learn from our experts as they share practical approaches to customer experience orchestration and discuss the latest trends shaping the…
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Data and AI news
Generative AI is not a sprint… but a Marathon
Discover in this webinar how to not only sprint off the starting blocks but also conquer the long-distance race to AI success! Ready, Set, Innovate! Discover how Generative AI is revolutionizing businesses by shifting from quick wins to long-term transformative strategies. Hosted by Pierrick Reglioni (Data & AI Expert), with expert insights from Jérémy El Aissaoui…
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Data Visualization
How to harmonize Dashboard UX/UI within the entire organization to improve decision making?
Discover in this webinar some best practices to create effective dashboards that bring value to your business. What you will learn in this webinar:
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Data Governance
Exploring the Benefits of Data Catalogs for International Organizations
If you missed our recent webinar, “Exploring the Benefits of Data Catalogs for International Organizations” you’re in luck! The replay is now available, offering you a second chance to know how a data catalog can significantly improve how your organization manages and utilizes its data leading to better outcomes and more efficient operations. What you will…
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Customer Experience
Can you be customer-centric without full visibility of the customer journey?
The challenges facing businesses today in understanding and optimizing customer journeys are significant. With so many channels and touchpoints, it’s easy for blind spots to emerge, leading to lost opportunities, frustrated customers, and lost revenue. This is why customer journey analytics is crucial for companies as it allows them to gain a holistic view of…
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Data Governance
Let’s win the Data Mesh Battle: the winning alliance between Data Architecture and Data Governance
The Data Mesh vision has brought to light the various challenges that companies face in managing and effectively utilizing their data. This is not a new challenge, as it has been a critical issue for the past 40 years, leading to an ongoing struggle between the IT and business departments, each trying to control the…
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Data Governance
Let’s win the Data Mesh Battle
The winning alliance between Data Architecture and Data Governance The Data Mesh vision has brought to light the various challenges that companies face in managing and effectively utilizing their data. This is not a new challenge, as it has been a critical issue for the past 40 years, leading to an ongoing struggle between the…
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Data Trends
The missing pillars in the Data Mesh approach
Is Data Mesh a utopia? For two years now, the concept of Data Mesh has been seen as a revolution in the world of data since it would fill the gaps when it comes to data centralization on a platform. But in practice, the Data Mesh concept should not be considered as a key recipe…
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Data Strategy
How Lausanne Tourisme unleashes the power of data
How to offer a better experience to your visitors based on your data? At a time when data is at the heart of our activities, it is crucial to know how to properly organise and structure your data strategy in line with your business strategy. What are the final objectives? What data should be valued?…
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Data Governance
How to create impact & quick ROI with Data Governance?
Data Governance is a key enabler for companies to correctly exploit the data they have in terms of operational efficiency, meeting business strategic needs, business use cases and even more… So how to create an added-value from Data Governance? Our experts explain more with real-life examples in this on-demand webinar. Data Governance as a value…
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Data Governance
Data Governance: How to maximize the value of your organization’s data?
Data has become what we can call a “digital lifeblood” for many companies. Following the same image as oil, Data needs to be extracted, stored, and transformed to create value for companies. In this webinar, Meint de Vries & Dan Iyayi, Data Governance experts at Orange Business & Orange Business Services, will define the practical…
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Data Visualization
Color in Dashboarding: a Love-Hate relationship
When it’s time to add some colors in your dashboards, it can easily get complicated to make the good choice for an understandable result by all. Colors have a strong impact on your dashboard, they have a meaning and need to be used wisely for an effective result. In this on-demand webinar, Jean-Philippe Favre, Data…
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Customer Experience
Digital Customer Experience with Chatbots
Customers are placing more and more value about their own experience and have higher expectations in terms of availabilities, time to answer, self-service tools and easier messaging conversation solutions. In addition there is an increasing pressure for efficiency for businesses which results with a limited customer service and many new challenges for businesses. To answer…
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Data Visualization
How to create efficient data storytelling dashboards?
Designing dashboards today seems a very simple task, thanks to modern BI tools. However designing efficient dashboards that are useful and that people want to use is not the same story. A good dashboard must follow specific rules that our Data Artists experts explained in this webinar available in replay. How to tell Data-Stories in…