Ebooks

Turning AI Promise into Business Value

Generative AI is evolving fast—but how do businesses move from hype to real impact? This ebook from Orange Business explores how organizations can turn AI potential into measurable value at scale. Unlock the real-world lessons behind AI at scale Featuring in-depth case studies from Banque Populaire – Caisse d’Épargne (BPCE) Group, Pierre Fabre, and the…

Read this document

Your Route to AI Success

Discover how to stay ahead of the competition and leverage artificial intelligence (AI) for business growth with our comprehensive guide, “Your Route to AI Success”. Authored by experts at Orange Business, this Ebook provides practical insights and actionable strategies for deploying AI effectively in your organization. What’s Inside? What you will learn from this ebook

Read this document

How to Optimize AWS Cloud with the Well-Architected Framework

As organizations spend more time in the cloud, they begin to understand how their cloud usage seemingly evolves endlessly over time. How can you continuously work on security, reliability, and efficiency in your cloud infrastructure while remaining cost-effective? A general answer to this question is the Well-Architected Framework, often abbreviated as WAF. Well-Architected Framework When…

Read this document

Creating frictionless Customer Experiences with a curated CX ecosystem

Discover how CX leaders can simplify technology choices to create seamless, compliant ecosystems, enhancing customer interactions effectively. What you’ll learn Discover how to build a curated, high-performing CX ecosystem in a complex MarTech landscape of 11,000+ solutions.

Read this document

CX in retail banking: digital transformation as a continuous driver of customer experience practices

Retail banking is at a turning point. Today, customers expect personalized, seamless, and consistent interactions across all channels—whether digital or in-person. At the same time, banks are navigating complex challenges: rapidly changing technologies, growing regulatory demands, and competition from digital-first disruptors. What you’ll learn Why read this ebook? If you’re responsible for enhancing customer experience, driving innovation,…

Read this document

Sovereign Cloud: how the geopolitical situation leads to an increased need for data sovereignty

Data sovereignty and compliance have had a major impact on IT decisions, and organisations need an adaptable data infrastructure to meet new privacy laws. Understanding data sovereignty is essential for strategic IT planning. That’s why we’ve written an ebook explaining the concept of “Sovereign Cloud” and what it means within the EU. This is what…

Read this document

Generative AI: Visa for a more interactive digital future

While the concept of generative AI is not new, and even less so is artificial intelligence, the real ChatGPT revolution is not so much in the technology itself as in its ability to target a very broad audience. So how can we facilitate the deployment and adoption of generative AI in business? You’ll find out…

Read this document

Transforming Customer Journey Management

The cost to businesses due to disrupted contact centre experiences has reached an unprecedented level. Customers encounter inconsistent interactions, messages, and assistance depending on the communication channels they choose to use. In addition, employees grapple with disjointed data and the challenge of keeping tabs on transitions between voice, chat, email, IVR, bots, websites, mobile apps,…

Read this document

Creating a sustainable cloud strategy for the future

The cloud helps you innovate, but there are many pitfalls. Thinking about how to use and evolve cloud solutions in a secure and responsible manner is complex and requires a plan. Cloud Strategy for the future

Read this document

Customer Data Platform: Setting the strategic foundations for Customer 360° and personalization at scale

Unleash the true potential of your marketing efforts and deliver exceptional customer experiences with the help of a Customer Data Platform (CDP). Seamlessly integrating data from all channels, a CDP ensures consistent and personalized interactions with your customers at every touchpoint. Key benefits of implementing a Customer Data Platform This ebook contains following sections: Take your…

Read this document

Data Mesh: a guide for companies

There is tremendous enthusiasm for Data Mesh. And for good reason: we finally have a complete framework for valuing data at company level. This white paper offers you a deep dive into the concept of Data Mesh to understand the ins and outs and get the keys to apply it to your organisation. A full…

Read this document

Data Ethics/AI Ethics: the 2 faces of a responsible future

Artificial Intelligence is at the heart of all attentions and concerns right now. Did you know that the real difficulty with Artificial Intelligence is not the algorithms, nor the design of the models but it is above all the Data! And yet, Data is increasingly distrusted today. How to solve that and produce trusted &…

Read this document

Artificial Intelligence: Stay in control of your future!

If there is one topic that really ignites passion and fuels all ideas and discussions in the world of new technologies, it’s Artificial Intelligence. What are the opportunities for enterprises? How to launch AI projects? What are the best practices, benefits, and risks? You will find all the answers in this white paper, available and…

Read this document

Sales Transformation in a Digital World

The whitepaper "Sales Transformation in a Digital World" focuses specifically on the renewed role of CRM in the context of adapting to the new Journey standards.

Read this document